Effect | 2026

The heart of the Effect goggle is its Lucent photochromic lens, which smoothly shifts from 68- to 14-percent VLT, depending on the light, making it highly versatile in a variety conditions. But Pret didn’t stop there. The Effect also comes with a mega low-light lens—the Lucent Storm—that you can put to use when Ullr really turns it on, and a magnetic system makes swapping lenses easy. The cylindrical shape pairs cleanly with Pret helmets and offers wide, unobstructed vision, while triple-layer foam makes for a comfortable, secure fit. Pret’s attention to airflow shows up here too, with seamless helmet integration that keeps fogging to a minimum.