Coors Light St-Sauveur Challenge

Mont Saint-Sauveur to host the first Coors Light Mont Saint-Sauveur Challenge film competition

Thursday March 4th to Saturday, March 6th "“ an open contest for freeskiers, snowboarders and filmmakers.

Total Cash Prize of $10 000 and $5 000 Awarded to the Winning Video Production Team

Montreal, February 9th, 2010 – Bite Size Entertainment, Coors Light and Mont Saint-Sauveur announced today the first edition of the Coors Light and Mont Saint-Sauveur Challenge, an on-mountain film competition. The challenge will feature teams of two people, one rider and one filmmaker, utilizing any terrain on Mont St-Sauveur and Mont Avila over the course of three days in order to create the most unique and original three-minute video. Filmmakers"™ videos will be uploaded to www.themountainchallenge.com for pro-judges and public viewers to access and vote. The winning duo will be awarded $5000 for a total cash price of $10 000 on Saturday night, during the Cold Party Coors Light at Mont Avila"™s bar.

"We created this concept last year with Breitling watches and Vail Mountain, bringing it to Mont Saint-Sauveur is just amazing" said event founder, JF DuRocher of Bite Size Entertainment. "We"™re thrilled to have Coors Light on-board for this event and can"™t wait to see what some of the world"™s very best riders and filmmakers create during the three day comp."

The Coors Light and Mont Saint-Sauveur Challenge is an open contest and teams of two can subscribe via www.themountainchallenge.com website. Judged by freeski legend and X-games judge JF Cusson, former PlÃ©house film producer and filmmaker Charles Boileau as well as snowboarder and editor of Snow-show.ca, Guillaume Beaudoin, teams will also have the opportunity to fight for a the "most views award" which will reward the team that gets the most hits on Youtube.

There will be a Cold Party Coors Light film premier party on Saturday, March 6th at Mont Avila bar. Various awards will be announced that night.

"We"™re really proud to be able to present this contest and bringing the Cold Party Coors Light experience as well, also I"™m excited about the level of competitors that the Coors Light and Mont Saint-Sauveur Challenge will have"™"™ Said Francois Cantin of Coors Light.

For additional information about the challenge, please visit www.themountainchallenge.com
For information concerning Mont Saint-Sauveur, please visit https://www.mssi.ca.

Coors Light Mont Saint-Sauveur Challenge is presented by Mont Saint-Sauveur, Mont Avila, Coors Light, Snowboarder magazine, Newschoolers.com, Snow-Show.ca, Cab.tv, Ski The East and Studio Power Coach in Saint-Sauveur.

Media Contact: JP Fotier
The Mountain Challenge Sieries
jp@themountainchallenge.com